Newcastle Falcons fans can buy their match-day programmes online ahead of time this season, while the club will also be launching a new postal delivery service with a branded binder.
Supporters can reserve and pay for their programme via the club website's ticketing portal, telephone hotline or in person at the ticket office, receiving a voucher which can be handed to a programme seller on game day.
This option is available online now for the Gallagher Premiership season opener against Saracens on Sunday September 2 by clicking here.
Having listened to supporter feedback the club will also be producing programmes for our three Heineken Champions Cup games this season, as well as all 11 Gallagher Premiership home games.
That means 14 issues per season of our popular 72-page glossy publication, which this year will retail at £3.50.
This brings the price into line with a number of other Premiership clubs and comes after a price freeze of more than a decade, your essential match-day reading containing a host of exclusive interviews and features.
In addition to the new advanced purchasing option, a separate offer will see supporters able to subscribe to the full-season's worth of programmes, which will be posted to you and can be kept in a specially-branded club binder.
This offer, when launched, will see a saving of £19 on the total cover price over the course of the season, with the binder (RRP £12.99) also included.
After the first delivery all 13 subsequent issues will be posted to you on the Monday after each game without further charge (UK addresses only).
This offer is priced at £50 and will only be available prior to our Gallagher Premiership season opener against Saracens on Sunday September 2.
Those supporters who like to pay cash for their programme from sellers in and around the ground on match-day are assured they will still be able to do so this season, as normal, for the match-day price of £3.50.