Newcastle Falcons are delighted to confirm Motorpoint as a new associate partner.
The new agreement sees the firm take the naming rights of the North Stand at Kingston Park Stadium, with the company’s branding in place ahead of this weekend’s Aviva Premiership match against Saracens.
Motorpoint, who are the UK's leading car supermarket, aim to provide customers with the lowest prices on a huge selection of low mileage new and nearly new cars.
The company opened its new showroom in Birtley, close to the Angel of the North last month, creating fifty jobs on a nine acre site that is home to 500 new and nearly new low mileage cars from 35 different manufacturers such as Audi, BMW, Citroen, Ford, Hyundai, Peugeot, Renault, Vauxhall and Volkswagen.
Newcastle Falcons Managing Director Mick Hogan said:“We are incredibly pleased that Motorpoint have supported the club via the naming of the North Stand at Kingston Park Stadium. They are a significant and very successful national business that now have presence in the north east via their new Birtley showroom.
Motorpoint already have a really strong association with sport and leisure via their many and varied sponsorships in Arenas, Sports Clubs and sporting competitions over a number of years. We are delighted that they have chosen to partner with Newcastle Falcons and look forward to working together with them on their activation programmes.”
Matthew Lewis, General Manager of Motorpoint Birtley, said: “We are absolutely delighted to have partnered with the Newcastle Falcons. We believe there is a positive fit between both organisations, and as the naming rights holder for the new Motorpoint Stand, we look forward to working with the team at Kingston Park Stadium to raise the profile of the UK’s leading car supermarket among rugby fans in the North East of England.”